Splint International Journal Of Professionals
  • Year: 2023
  • Volume: 10
  • Issue: 1

Toyota Motor Corporation: Managing Corporate Resources Through Strategic Perspectives

  • Author:
  • Kate Head1,1, James Ondracek2,2, Mohammad Saeed3,*, Karli Peterson4,4, Andy Bertsch5,5
  • Total Page Count: 24
  • Published Online: Jun 5, 2023
  • Page Number: 1 to 24

1Researcher, College of Business, Minot State University, USA

2Professor, College of Business, Minot State University, USA

3Professor Emeritus, College of Business, Minot State University, USA

4Program Director, BS Business Management & MS Management, Colorado State University Global, USA

5Professor, College of Business, Minot State University, USA

(*Corresponding author) e-mail: *m.saeed@minotstateu.edu

1kate.head@ndus.edu

2james.ondracek@minotstateu.edu

4karli.peterson@csuglobal.edu

5andy.bertsch@minotstateu.edu

Online Published on 05 June, 2023.

Abstract

An in-depth case analysis applying strategic planning tools to Toyota demonstrates how strategic planning tools are used to not only analyse a company but also the industry. Toyota, established in 1937, has expanded into a global automotive conglomerate achieving the highest market share in the automobile industry. Strategic planning tools elucidate Toyota’s expertise in developing technology and leveraging resources to support Toyota’s success. Financial ratio analysis contributes to further analysis of Toyota as compared to a competitor, Hyundai.

Keywords

Strategic planning, Five-forces analysis, Value chain analysis, Internal environment analysis, External environment analysis, Financial performance analysis, VRIO analysis