A theoretical frame work of employee retention practices and its impact in automobile industry in India

This study focuses on employee retention and its impact in automobile industry. Employee retention is a systematic effort taken by employers to create and develop an environment that encourages present employees to remain in the organization. A strong retention policy becomes a powerful recruitment tool. Organizations has got varied functions like finance support, management etc. Its prime growth depends on the retention of its employees. Any organization is said to be successful if the employee retention rate is to be 80%. During the past decade the automobile industry has been facing a drastic problem in retaining the top talents. It is bounded duty for any organization to look out seriously on employee attrition. The key to success relies on Talent Management, Organization development, and building potential team with, knowledge, skills, attitudes and training. Although every organization formulate and designs multifarious strategies, still innovative ideas are generated to curtail this attrition problem.