1Assistant Professor, Division of Agri Economics and Horti Business Management, SKUAST, Kashmir, India
2Associate Professor, Division of Agri Economics and Horti Business Management, SKUAST, Jammu, India
3Assistant Professor, Division of Agri Economics and Agribusiness Management, SKUAST, Jammu, India
*Corresponding author: bilalsheikhphd@gmail.com
Online Published on 31 August, 2022.
Agribusiness venture has huge contribution in the economy to foster rural development in the nation. The current agribusiness venture in India is mainly in the nature of food processing units. They have implications on food security and essential necessities of human beings. The current article aims at recognizing qualities, shortcomings, opportunities, and threats for agribusiness ventures with economic and financial perspectives in India. The article also proposes sufficient agribusiness entrepreneurship strategies, for example, price adjustment strategy and programmers for tending to factors that obstruct the development and improvement of agribusiness entrepreneurship in India.
SWOT Analysis, Agri-business, Agri-entrepreneurship