1School of Agricultural Economics and Horticulture Business Management, Shere-e-Kashir University of Agricultural Science and Technology of Kashmir, J&K, India
2Division of Agri Economics and Agri Business AdministrationShere-e-Kashir University of Agricultural Science and Technology of Jammu, J&K, India
*Corresponding author: bilalsheikhphd@gmail.com
Online Published on 17 July, 2023.
Agribusiness venture has huge function in the economy to foster rural development in the nation. The current agribusiness venture in Jammu and Kashmir is mainly in the nature of food processing units. They have implications on food security and essential necessities of human beings. The current article aims at recognizing qualities, shortcomings, opportunities, and threats for agribusiness ventures with economic and financial perspectives in Jammu and Kashmir. The article also proposes sufficient agribusiness entrepreneurship strategies, for example, price adjustment strategy and programmers for tending to factors that obstruct the development and improvement of agribusiness entrepreneurship in Jammu and Kashmir. In addition this study also explores effects of Agribusiness on Income and Growth expectations in near future. Hence, based on the survey data generated through 80 Agribusiness entrepreneurs where analyzed and the corresponding implications and limitations are discussed in the work.
SWOT analysis, Agri-business, Agri-entrepreneurship, Income, Growth