Pseudo-westernism and cultural conflict in urban centres in kerala, india

This paper is an attempt to explain the emerging cultural conflicts in the urban centers in Kerala. The popular ideologies of morality, sexuality, gender, tradition, values, etc. are in a transformation phase, and trying to fetch a new meaning and manifestation in the Kerala society especially for the last two decades. But conservatives who uphold the tradition and customs of Kerala always question the rampant westernization of the society. A cultural conflict is visible in every field of life in Kerala society. This paper is constructed on the background of 'Kiss of Love'- a protest against moral policing happened in the recent past.