Asian Journal of Management
  • Year: 2023
  • Volume: 14
  • Issue: 2

Customer satisfaction from banking sectors during pandemic (Special Referance to State Bank of India)

Vipra Kala Vanijya Avam Sharirik Shiksha Mahavidyalay, Raipur, Chhattigarh

Online published on 30 September, 2023.

Abstract

The study is conduct on the customer satisfaction towards the service rendered by Indian banking sectors during pandemic. COVID -19 outbreak has hampered the Indian Banking operation and overall banking sector. Not only the banking sectors but it has severely affected every industry across the globe. The economy has been extremely affected due to covid-19 pandemic. Reserve bank of India; the apex bank of India made necessary changes with help of expert in their policy for facing COVID -19 pandemic. The objective of the research paper is to study the customer satisfaction toward the service rendered by Indian banking sectors during covid-19. The research found that Indian Banking system has added various measure due to covid-19 pandemic. No doubt banks are established in India with fundamental purpose to make profit by giving expected comfort to customer. But covid-19 has changed the scenario of Indian customer. These challenges our Indian banks are facing in during pandemic situation.

Keywords

Pandemic, Banking, Economy