1Dia Mart, Opposite to Water Tank, Bilaspur (C.G.)
2Shri Shankaracharya Professional University, Junwani Road, Bhilai (C.G.)
*Corresponding Author E-mail: nikitavidhani81@gmail.com
**ektamishra@shrishankaracharyauniversity.com
Online Published on 18 April, 2025.
With an emphasis on knowing how the adoption and usage of digital tools affect employee performance, this paper explores the link between digital technology integration and job efficiency in the framework of higher education. Utilizing a quantitative research methodology, the study used a correlational approach to determine the degree and direction of the link between digital integration and labour efficiency, taking demographic data into account. The study highlights the importance of digital technology in enhancing work efficiency in higher education settings. It supports the need for continued investment in digital tools and training, alongside a nuanced approach to technology implementation that considers the diverse needs and characteristics of the workforce. The research contributes valuable insights into the ongoing discourse on digital transformation in education, offering a foundation for future studies to build upon and explore the multifaceted dynamics of digital integration and employee performance.
Artificial Intelligence, Digital Integration, Digital Technology, Employee Performance, Higher Education, Work Efficiency