1Teacher, Jizzakh State Pedagogical Institute, Uzbekistan
*Email id: diloromkhaydarova@mail.ru
Online published on 1 June, 2021.
Following work is dedicated to the preservation of the national and cultural specifics of the original and the compensation of gaps in the translation of media texts becomes problematic when the idea of the author, the essence of the author's style consists in playing out elements specific to a given culture. Such elements belong to the lacunae of the cultural space.
Media Text, Lacunae, Foreign-Cultural Text, Advertising Texts, Cross-Cultural Communication.
