Factors affecting regional investment potential

The article examines the content of the process offormation of investment potential in industry in the regions and the factors in it. In the context of market relations, the investment potential of the enterprise means that it can adapt to the changing market environment, and in most cases, to market conditions, and achieve sustainable economic growth in this area. The practical existence of investment potential at the macro and micro levels is determined by a system of indicators and criteria. These indicators characterize the trends of economic processes in the enterprise, the extent to which the course of processes is determined by the existing factors, as well as the consequences of the impact offactors.