CSR and ITS impact on employee performance and efficiency with special reference to a City-Bangalore

The relationship of company CSR and its impact on its image with individual employee Performance should be found out to know whether corporate image attractiveness and performance have a positive relationship.

On a sample of 100 employees working in various organizations, a survey was done with published scales on corporate image attractiveness, stake holder's identification and Performance. Correlations among the constructs were found out; to cross-check the reliability of the correlation, and hierarchical regression was made; in case of understanding the relationship between the number of corporate image attractiveness and performance, Chi-square based correspondence analysis was made.

There is relationship between Performance and corporate image attractiveness. There is no relationship between stake holder's identification and corporate image;