1Associate Professor, Candidate in
The concept of the media context of a periodical printed publication is considered as an element of the mass communication system, where the context is understood as a system that combines various components of a communicative situation. The interaction of such components of culture and communication as text, discourse, language, communicative personality, and periodical printed edition in the formation of media context is analyzed.
Context, Communication, Language, Culture, Information Technology, Audience, Social Processes, Media Space, Television
