Arth prabandh: A Journal of Economics and Management

  • Year: 2014
  • Volume: 3
  • Issue: 1

Measuring the impact of economic factors on tourism industry development

  • Author:
  • Jalal Ebrahimian, Masoud Pourkiani, Rostam Pourrashidi
  • Total Page Count: 7
  • DOI:
  • Page Number: 29 to 35

*Executive Master, Business Administration, Department of Management, Islamic Azad University, Kish, Iran

**Assistance professor, Governmental Management, Department of Management, Islamic Azad University, Kerman, Iran

***Assistance Professor, Governmental Management, Department of Management, Islamic Azad University, Kerman, Iran

Abstract

Despite the potential of tourism in Iran, unfortunately, has not been able to achieve the proper position in the industry, which could affect the country's tourism industry to develop and improve the use of effective marketing tools and parameters was introduced. After gathering information and identifying different aspects of the subject through interviews with experts, managers and experts in the field of tourism and library studies. The population of all managers, experts and scholars in the field of tourism, including 750 people who, according to Morgan as the sample size were 230 and the questionnaires were distributed randomly in the sample. The data were analyzed by SPSS software partitioning. The results of this study showed that all factors contribute to the development of island tourism.

Keywords

Tourism Marketing, Economical Factors, Kish Island, Regression