Smartphone application values: An assessment of university students

There is an increase in the use of technology via smartphones among students in present times. Sociologically analyzing, physical objects, techniques, and artifacts are manmade capacities that are meant to make life practicable. Values and beliefs are the guiding principles decisive in day to day aspect of life. Also, they are non-physical capacities that contribute to shaping up the culture. This investigation assimilated these concepts into smartphone application values, that was designed to assess and examine values persuaded in using a smartphone application for university students. The objective of the study was to examine the difference concerning gender and subject stream for values namely, knowledge, economic, aesthetic, social, political, nationalistic, creative, and humanistic. The data were collected utilizing researchers developed Smartphone Application Value Assessment Scale.