Reading behaviour of undergraduate students of shaheed sukhdev college of business studies (SSCBS), University of Delhi in digital environment: A case study

The purpose of this paper is to examine the reading behaviour of undergraduate students of Shaheed Sukhdev College of Business Studies (SSCBS), University of Delhi in digital environment. This study used survey approach using questionnaire and random sampling technique in collecting the data. The coverage of the study was the undergraduate students from the three departments i.e. Management Studies, Financial Studies, Computer Science of the college. Various types of questions based on their preference to the document media, screen reading behaviour, annotating and highlighting of the print documents, ways of treating the information output and the frequency of photocopying the printed documents were asked. This study founds that undergraduate students of SSCBS prefer using print media for their course related readings. Use of various search techniques i.e. browsing/scanning, keyword spotting, one-time read, selective reading, non-linear reading is increasing. On contrary, concentrated/In-depth reading is decreasing. Majority of the students annotate, highlight and make photocopies of the print resources. The findings will help the college librarians in understanding the students’ preference to the resources and services. In digital age, students spent their maximum time using smart phones, tablets, laptops and other gadgets. Results of reading behaviour of the college students may help the college