Department of Agriculture Communication, G.B.P.U.A & T. Pantnagar, Uttarakhand, India
This research evaluates a web-based ICT enabled portal (Krishinet) on the basis of practical application of farmers in the study area. In this study we use quantitative approach for analysis. It includes three major parts, first content inventory, in this the entire content of the portal was catalogued, second content audit, in this quantitative method was used and it was found that 37.14 percent respondents felt that the content of the Krishinet portal was good, followed by 32.50 percent respondents felt that the portal was of average quality and only 30.36 percent respondents felt that the portal was of poor quality and the third part was content mapping, in which linear type of content mapping was done in which head content of single segment was presented in coloured rectangular boxes and subhead segment were presented in different coloured boxes with links to each other.
This paper address the importance of content of Information Communication and Technology initiative in agriculture. This research paper also address the problems felt by farmers in using such type of portal, which is specially designed for use in agriculture.
Content analysis, information communication technology, web portal
