1Dairy Extension Division, NDRI, Karnal-132001
Division of Agriculture Extention, Indian Agriculture Research Institute, New Delhi-110 012, India
*Corresponding author's e-mail: arindam.apdj@gmail.com
Online published on 29 August, 2013.
The study was conducted in Burdwan district, popularly known as rice bowl of West Bengal. Study aimed at assessing factors responsible for change in use of technology in rice cultivation of Burdwan district. Ex-post facto research design was employed for the study and was conducted in one of the highest rice productive district by taking 60 rice farmers as sample. 30 technologies and 18 factors were taken for analysis and stepwise logistic regression analysis was employed for identification of significantly contributory factors. Variables like age, social participation, size of holding, extension contact, risk orientation, achievement motivation (positively) where as family size, satisfaction with life, types of land holding (negatively) contributed to change in technology use in rice cultivation. So study has come up with some concrete suggestion regarding accelerating technology use in Burdwan district.
Factors for change, Promotional factors, Rice, Rice technology use