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Technology has captured the character of contemporary culture. We have become used to appropriate our world through consumption rather than excellence. Informational citizenship would be a kind of excellence. Consumption is procured by business. We are divided in our relation to reality, aspiring to excellence and finding ourselves to be consumers. The feelings of liberation and enrichment quickly fade; the new devices lose their glamour and blend into the conspicuous periphery of normalcy; boredom replaces exhilaration. This article is divided into three sections: in the first section, background on technology and hermeneutics is introduced, whereas in the second section, the ‘technology is a cultural instrument’ is discussed. I end this article by elaborating the intricacies of human–technology relations in a technological culture.
Culture, Innovation, Hermeneutics, Multistable technology, Globalisation, phenomenology, Vulnerability