A study on customer preference towards E-Banking service with special reference to Tiruchirappalli district

Many developments in tele-communication technology and electronic data processing in recent years have contributed to remarkable changes in the banking sectors. The application of modern information technology has radically altered the traditional way of doing banking business. Availability of ATMs and plastic money (i.e., credit and debit cards) has helped customers avoid going to bank premises for cash. Bank customers can view their bank accounts; get statements of accounts, purchase drafts and transfer funds through their personal computers. Another development, viz., Electronic Data Interchange (EDI) has contributed to effective working of banks. The computer networks have helped to automate the funds transfer, contributing to more efficient systems of payments. All these developments in banking sector in recent years have given birth to a new concept called E-Banking (Electronic Banking). Hence this study is undertaken in order to know the customer preference towards E-banking services. The respondents selected for this study is 60. The data further analysed by way of using Chi-square test, Student T-Test and One way Anova. The findings of the study were there is no significant association between age of the respondents and their aware about E-banking services and there is a significant difference between gender of the respondents and their recommend others to adopt e-banking services.