International Journal of Advanced Research in Management and Social Sciences
  • Year: 2016
  • Volume: 5
  • Issue: 4

Stakeholders'views on dimensions and responsibilities of CSR-An empirical Study

  • Author:
  • Saranya , V. Balachandran
  • Total Page Count: 13
  • Page Number: 99 to 111

*Ph. D. Research Scholar, Department of Corporate Secretaryship, Alagappa University, Karaikudi

**Professor & Head, Department of Corporate Secretaryship, School of Management, Alagappa University, Karaikudi

Online published on 20 May, 2017.

Abstract

Corporate Social Responsibility is a continuing commitment by business to behave ethically and contribute to economic development while improving quality of workforce as well as community and society at large. CSR encompasses not only what companies do with their profits, but also how they make them. It goes beyond philanthropy and compliance and addresses how companies manage their economic, social and environmental impacts, as well as their relationships in all key spheres of influence, that is at the workplace, marketplace etc. Corporate Social Responsibility is holistic with the core business strategy for addressing social and environmental impacts of businesses. CSR needs address the well-being of all stakeholders and not just the company's shareholders. CSR holds that there are multiple dimensions that should affect a company's actions. Understand these dimensions when planning the own company's corporate social responsibility efforts. This research article is an endeavour taken up by the researcher to explain the various dimensional aspects relating to Corporate Social Responsibility. Based on the study, data were collected from various stakeholders namely, owners, consumers, shareholders, employees, government and society. An empirical analysis shows that the size of the society, its sector of economic activity, its legal status, its position in the market and its values have a significant effect on the adoption of the corporate social responsibility concept.

Keywords

CSR, Business, Community and Society, Companies, Dimensions, Stakeholder