1Ph. D Student, National School of Commerce and Management, Ibn Tofail University, Kenitra
2Research Professor, National School of Commerce and Management, Ibn Tofail University, Kenitra
Online published on 5 December, 2019.
During the last decades we are witnessing the dazzling development of Internet exchanges, and the emergence of the concept of "New Economy". The interest in e-commerce is due to the fact that with the spread of the Internet, the boundaries of commerce have changed. Unfortunately, those who embarked on this adventure of the global market, faced a major difficulty: the dematerialization of trade has a limit, that precisely the character "material" products and therefore the need to resort to logistics to route the product from the provider (web-merchant) to the customer. Faced with the growing interest in logistics as a key success factor for a merchant website, a new concept is developing: e-logistics. One can then wonder whether this is really a new logistics, specific to e-commerce, or simply a generalization of current practices. What are the specificities of e-logistics? What are its issues and strategies? What about his constraints? So many questions to which we will try to bring elements of answers.
Electronic Commerce, Logistics, Management, Distance Selling, New Economy