International Journal of Advanced Research in Management and Social Sciences
  • Year: 2020
  • Volume: 9
  • Issue: 1

Analysis of competitive advantages of Kenya’s sports industry

  • Author:
  • Leonard Oluoch Otieno, Karim Omide
  • Total Page Count: 6
  • Page Number: 98 to 103

Senior Lecturer, Taita Taveta University

Online published on 4 January, 2021.

Abstract

Kenya is known globally as a sport power house due to its consistent exemplary performance in the regional and global competitions in various sports disciplines such as athletics and ball games. However, competition from other countries is increasing and more particularly in the middle- and long-distance athletics, where Kenya has traditionally dominated. This article sought to dissect into the competitive of advantages of the Kenya’s Sports Industry by analysis of Kamenju et al (2016) journal on physical education and sports development and engagement of relevant literature. Kamenju et al found out that a number of factors distinguishes Kenya’s sports industry relative to the rest of the world on matters sports development and may be responsible for the good track record of Kenya’s sports performance. These factors include trained sports personnel; presence of legal framework for sports development, diversification into various spots disciplines, rich sports history and sports tourism enactment of sports act 2013, enactment of sports laws.

Keywords

Sports Act 2013