Web Text Mining Through Readability Metrics for Evaluation of Understandability of Policy Guides of Matrimonial Websites

With an increased exposure of internet, usage of matrimonial sites has increased. The providers of matrimonial services often require the users to sign-up and agree to their terms and conditions of usage. These conditions differently referred to by matrimonial websites as private policy, safety guide, etc. have been here collectively identified as policy guides. This paper depicts the findings on readability statistics of such policy guides. On the sidelines of this, the paper also analyses the easiness of comprehension of such policy guides by using readability formulas of Percentage of Passive Sentences (PPS), Flesch Reading Ease (FRE) and Flesch-Kincaid Grade Level (FKGL). The experiments show that the average value for PPS is 5% more than the expected standard value; the average value for FRE is approximately 25% lower than the expected standard value while the average value of FKGL is 3 points more than the expected standard value. The deviations from standard values are all in directions contributing to low readability of policy guides of matrimonial websites.