Indian Journal of Ecology
Web of Science
  • Year: 2020
  • Volume: 47
  • Issue: spl

Enduring industry dynamics through agile business strategy

  • Author:
  • Sanjay Bhale
  • Total Page Count: 4
  • Page Number: 47 to 50

Indira Institute of Management, Pune-411 033, India

*E-mail: sanjay.bhale@indiraiimp.edu.in

Online published on 19 September, 2020.

Abstract

This paper is conceptual in nature, aims to discuss the phenomenon of globalization in ICT industry and its strategic implications. In this context the paper specifically studies two firms- an Indian MNC, HCL and American MNC, CISCO who have made forte in their respective field. The study aims to explore strategic propositions of these two ICT companies that has exhibited agile strategy phenomenally. Also, an attempt is made to explore the strategic approach of other contemporary firms in order to have critical observations laying down conclusion. It suggests that distributing assets from existing activities and redeploying them to new opportunities is foremost imperative in contemporary business environment; the technological trend is seen departing from traditional stand while adopting tactical and innovative approach for agile business intelligence. MNC (multinational corporations) executives ought to map their worldwide competency scope, accordingly, divesting redundant business and build astuteness to adapt future challenges with agile strategies.

Keywords

Artificial intelligence, Information flux, Innovation capability, Transforming enterprises, Value creation system