1Professor and APRO, PRO unit
2Ph.D. Scholar, Department of Agricultural Extension and Rural Sociology, Tamil Nadu Agricultural University, Coimbatore-641003
Online published on 7 August, 2015.
An impact assessment of the beneficiaries of ‘e-Velanmai’ was undertaken in Palar sub-basin district of Tamil Nadu. Palar sub-basin consists of 3 Water user Associations (WUA). About 20 respondents were drawn randomly from each WUA making the total sample size to 60 beneficiaries of ‘e-Velanmai’ project. Partial budgeting technique was used to assess the impact of e-Velanmai. The study compared conventional approach of extension with e-Velanmai approach on various dimensions. The study also explored and presented the strengths, weaknesses, opportunities and challenges (SWOC) of the ICT enabled extension model. Findings from the research showed that e-Velanmai has positively impacted farmers and improved their income. The comparative analysis shows that e-Velanmai is comparatively effective method of extension approach in various aspects.
e-Velanmai, conventional extension, ICT based extension and SWOC analysis
