Assistant Professor, K.I.E.T, Ghaziabad, Uttar Pradesh, India
Online published on 21 November, 2017.
Modernization is an extremely complex phenomenon, which involves a large number of interrelated changes of many different kinds. Modernization refers to processes in which the society goes through such as industrialization, urbanization and other social changes that completely transform the lives of individuals. The new force of social change like Westernization, Modernization, Industrialization, Globalization, Politicization of issues and Media exposure have changed the norms and the values of the youth throughout the country. The development of any person, District, State or Country depends upon communication development in any filed weather it is Social, Political, Economic or Educational cannot be thought without communication. It is catalytic agent that motivation people to take right decision at the right. Communication technology the direction of social change; change in society can take place without communication. Communication plays an important role in the life of women, it also contribute a great deal in modernization process because women plays important role in every country and communication plays a vital role in the life of women by which they can effectively manage their life's. Communication has been considered as potential agency for development of people primarily because their reach is very wide.
Modernization, Women, Westernization, Communication Media