Assessing Service Quality Dimension: A Study on Indian Management Education Sector

In now a day's world of the competitive environment, rendering quality service is a crucial competing weapon for success. To gain competitive advantage, customer service and quality are the two most driving forces for the service providers. To sustain the business and to retain their share and profitability, the service providers must provide quality service to their customers. Thus, service quality has become a predominant part of all advanced organization's strategic plans. Considering any other service, measuring service quality is an essential issue in management education. Management education is one of the professional and higher education courses. A well-structured questionnaire was developed after an extensive review of the literature and the exploratory investigations. Through this research study is comparative, one questionnaire was designed to survey Students of Government and private Institutes separately. The questionnaire was designed on similar patterns and possesses similar dimensions of service quality.