Strategic planning situations demand, management plans

Strategic planning is long-term, wide ranging and critical to organizational success, in terms of the costs of the resources it affects and the outcomes it envisions. It focuses on the organisation as a whole. Managers consider the organisation as a total unit and ask themselves what must be done in the long-run to attain organizational goals. The most successful managers are those who are able to encourage innovative strategic thinking within their organisations. Against this background, a modest attempt has been made in this paper to discuss different facets of strategic planning process.