Impact of doodle advertisement on building brand awareness

In the boom era of the digital advertising, the search engine platforms have rushed to attract consumers and increase the number of subscribers. So in today competitive environment so many Companis has managed to develop digital advertising product named with the help of Interactive graphics (Doodles) in order to disseminate its visual identity. So many companies have shared with the world the details of its events that are not limited to the international public figures but in all the consumer's moments. For example Google has created from its trade mark the doodles and creative games amid wide electronic space. This research proposes that the Digital Advertisement is a mean to emphasize the Effectiveness of Advertisement in building brand awareness with different socio economic variables.