International Journal of Management, IT and Engineering
  • Year: 2014
  • Volume: 4
  • Issue: 6

Doing business in China: The Guanxi way: Systematic assesment of relationship building in Chinese realm

  • Author:
  • O.V. Mohammed Zahin
  • Total Page Count: 11
  • Page Number: 98 to 108

MBA Student, VIT Business School, VIT University, Chennai

Online published on 11 August, 2014.

Abstract

Guanxi is considered to be the lifeblood of any Chinese business community which extends to politics as well as society. Many people in the world are aware of Guanxi but they are not very well aware of its source. This paper attempts to provide a conceptual framework with relation to interpreting systematic assessment of relationship building to succeed in a Chinese realm. It also helps in understanding what all are the core competencies for conducting business with mainland china along with the myths of doing business in China.

Keywords

Guanxi, Myths, Guanxi Base, China, Mianzi