*Assistant Professor, Department of Commerce, IGNOU
**Research Scholar, Deaprtment of Commerce, IGNOU
Online published on 18 October, 2019.
For economic prosperity of the nation, Entrepreneurship act as a catalyst and with the pace of technological change, Digital revolution is transforming the way Entrepreneurs get work done which can give significant cost and quality benefits. It enables creation of new jobs, increases possibility of self-employment, higher productivity across the economy, leads to lower prices, higher income to higher standards of living. It also facilitates creation of new and better products and reduces physically demanding efforts. The purpose of the paper is to observe how Digital Entrepreneurship has more significant employment effects in emerging markets like India. The study attempts to find how Digital Entrepreneurship is creating revolution and how it will help in better way in creating Job opportunities in Indian Context. The paper also endeavors to highlight the barriers & challenges of Digital Entrepreneurship and the step taken by Indian Government to promote Digital Entrepreneurship and Job creations to break those barriers. The findings suggest that infrastructure and delivery platforms must be developed by huge investment in IT sector and Digital Literacy. The findings recommend that in order to acquire the benefits of Digital
Entrepreneurship and to create new employment opportunities, it is mandatory to Stimulate Innovation, Encourage investment globally and to share expertise through digital literacy. The paper proposes that new policies need to be developed to address the adjustment costs that Digital Entrepreneurship will bring in the Indian Labor market. The study also opines that rapid technology driven transformation brings both challenges as well as opportunities and nations need to be modernized to respond to such challenges.
For economic prosperity of the nation, Entrepreneurship act as a catalyst and with the pace of technological change, Digital revolution is transforming the way Entrepreneurs get work done which can give significant cost and quality benefits. It enables creation of new jobs, increases possibility of self-employment, higher productivity across the economy, leads to lower prices, higher income to higher standards of living. It also facilitates creation of new and better products and reduces physically demanding efforts. The purpose of the paper is to observe how Digital Entrepreneurship has more significant employment effects in emerging markets like India. The study attempts to find how Digital Entrepreneurship is creating revolution and how it will help in better way in creating Job opportunities in Indian Context. The paper also endeavors to highlight the barriers & challenges of Digital Entrepreneurship and the step taken by Indian Government to promote Digital Entrepreneurship and Job creations to break those barriers. The findings suggest that infrastructure and delivery platforms must be developed by huge investment in IT sector and Digital Literacy. The findings recommend that in order to acquire the benefits of Digital Entrepreneurship and to create new employment opportunities, it is mandatory to Stimulate Innovation, Encourage investment globally and to share expertise through digital literacy. The paper proposes that new policies need to be developed to address the adjustment costs that Digital Entrepreneurship will bring in the Indian Labor market. The study also opines that rapid technology driven transformation brings both challenges as well as opportunities and nations need to be modernized to respond to such challenges.
Development, Digitization, Employment, Entrepreneurship, Jobs