Corporate social responsibilty-A comparative analysis of white consumer goods companies

Business is a part of society. It grows in the society through the society. A healthy and prosperous society can only provide a platform needed for the survival and growth of business. Thus business can never ignore its obligation towards society. This responsiveness of business towards the needs of society is known as corporate social responsibility. The research is based on secondary information available through various sources. The basic agenda of this paper is to evaluate and compare whether the selected white goods companies are contributing the stipulated amount on CSR activities or not. It also emphasized on the areas explored by companies to fulfill their CSR obligation.