*Senior Lecturer, Dayananda Sagar College of Management & Information Technology, Bangalore, Karnataka State, India. Email: ahmed.asra@gmail.com, Ph: 9739724960
**Principal & Programme Director, Indus Business Academy, Bangalore, Karnataka State, India. Email: msrama99@yahoo.com, Ph: 9880981405
***Senior Manager-IT Services, Dayananda Sagar College of Management & Information Technology, Bangalore, Karnataka State, India. Ph: 9845907388
The Companies have always considered campus recruitment as one of the most important ways to select the best talent for suitable positions. The companies have off late increased their frequency of visit to many of the Engineering and Management campuses as this is the best way to generate a large amount of leads with utmost talent.
In this study, some of the IT Companies such as Infosys, TCS & Wipro have been studied for their methods and strategies adopted by them for effective campus placements. In addition to this, it was also found that some of the college attributes played a role in having placed their students in most of the companies via campus recruitment.
A Hypothesis was also framed to check how the Cross-cultural factors, college attributes, recruitment strategies, recruiter attributes could be related to attrition rate in companies.
A Factor Analysis was done to identify the major factors affecting campus placement and further a correlation test was done to measure the degree of relation between the factor identified with the Attrition rate in IT Companies.
Campus Recruitment, Factor Analysis, Correlation
