*Faculté des Sciences Economiques et de Gestion de l’Université, de Kara BP 43, Kara, Togo
**Faculté des Sciences Economiques et de Gestion de l’Universitéde Lomé BP1515, Lomé, Togo
Online published on 11 August, 2014.
Environmental initiatives provided opportunities for increasing monetary benefits as well as non-monetary benefits. Thus, society could influence the environmental performance of firms through the imposition of social norms, the development of consumer preferences, the level of education and the skill of workers to contribute to environmental management initiatives.
This article examined how the interviews were conducted within the sample to discover the main issues and to gain more insight into the respondent’s behaviors in relation to the corporate environmental performance. It explored the Togolese managers’ perceptions of the factors influencing environmental performance. The methodology appropriate in this research was the convergent interviewing. The method was given more details about how it was implemented. The amount of prior theory required is defined, the selection of the sample to be interviewed is discussed and the planning of the interviews is described. The data collected from the convergent interviews was analysed and confirms the comprehensiveness of the theoretical framework. Findings showed through convergent interviews research, that activities of an organization lead to performance; and conversely finding suggested that corporate environmental internal factors, corporate environmental external factors and corporate social and environmental responsibilities influenced the corporate environmental performance. And corporate environmental performance can drive business performance.
Convergent interviewing, managers’ perceptions, corporate environmental performance, Togo