International Journal in Management & Social Science
  • Year: 2015
  • Volume: 3
  • Issue: 10

Consumers perception towards mtr food products in Palace City of Karnataka

  • Author:
  • D. Seethanaik
  • Total Page Count: 4
  • Page Number: 481 to 484

Assistant Prof. Dept of MBA, University of Mysore, Mysor

Online published on 22 June, 2018.

Abstract

This paper examines the history of MTR and its products. The paper analyses uniqueness or products, consumer behavior towards products. Focuses on consumer opinion towards pricing of products. The paper evaluates the distribution effectiveness of products. And also this paper offers suggestions for future development.

Keywords

MTR, Uniqueness of Products, Consumer Behaviour, Distribution Effectiveness