1MCS, M. Com, M. Phil, PGDCA, Ph. D. Associate Professor, Department of Corporate Secretaryship, Dr. N.G.P Arts and Science College. Coimbatore-48
2MCS., M. Com., MBA., M. Phil., Ph. D., PGDCA., DLT., PGDPM &LL., Assistant Professor, Department of Corporate Secretaryship, PSG College of Arts and Science, Coimbatore-14
3M. Com (CS)., DOM., M. Phil., Assistant Professor, Department of Corporate Secretaryship, PSG College of Arts and Science, Coimbatore-14
Online published on 4 August, 2018.
Trade Mark distinguishes the goods of one manufacturer or trader from similar goods of others and therefore, it seeks to protect the interest of the consumer as the trader. A trademark may consist of a device depicting the picture of animals, human beings etc., words, letters, numerals, signatures or any combination thereof. Since a trademark indicates relationship in the course of trade, between trader and goods, it serves as a useful medium of advertisement for the goods and their quality. The object of trademark law is to permit an enterprise by registering its trademark to obtain an exclusive right to use, share, or assign a mark. Closely related to trademarks are service marks which distinguish the services of an enterprise from the services of other enterprise.
Consumers, Manufacturer, Sellers, Trade Mark
