1Principal, KG College of Arts and Science, Coimbatore, India
2Assistant Professor, Department of Management Studies, KG College of Arts and Science, Coimbatore
Online published on 15 March, 2019.
The emergence of multinational companies and our Prime ministers “Make in India ”concept has paved way for Business Process Outsourcing (BPOs) companies to be mushroomed and are a visible concrete expression of the IT and Big Data revolution. The availability of youngsters to work for a moderate salary and the pool of skilled, Englishspeaking workforce are the foremost factors for the call center to boom in the country. When a company concentrates on the core business and out sources its noncore activities like payment services, customer services, and administration, then it is referred to as BPO. Coimbatore being shortlisted by the government in the smart city list is an added strength for many companies to step into the city for their growth as well. Thus the changing lifestyles demand for luxury, and emergence of high-income spending groups coupled with a thoroughly cosmopolitan outlook of life are changing the modern people in the city with lots of health issues among the BPO employees and especially the women employees. The study analyses the critical need to investigate the various stressors for women employees due to the ‘graveyard shift’ or ‘UK-USA shift’ in the BPO industry. The analysis was made based on a sample of 150 female BPO employees through a structured questionnaire, and the data collected were analyzed through simple percentage analysis, mean and standard deviation. Majority of the respondents were experienced for more than 2 years. The main objective of the research was to know the major stressors and the impact of stress among the women and was concluded with the need for stress management programs by the management.
Big Data, Graveyard shift, Stressors