To study dealer satisfaction level about coca-cola company products with reference to Nanded District

The purpose of this study is to have practical experience of working within the market and organization, in the field of marketing and to have exposure to the important management practices in field of marketing. It includes detail of dealers (Satisfaction) responses analysis, by surveying number of dealers for Coca-Cola Company products.

This study helps to know the likeliness, brand image, strength & weakness of the product. This determines the sales promotion. This would be beneficial to know the feedback of the dealers & also the way to provide better facilities and services to the dealers