International Journal in Management & Social Science
  • Year: 2017
  • Volume: 5
  • Issue: 6

Factors affecting the attractiveness of Chinese tourists to Vietnamese tourism destinations

  • Author:
  • Tran Phi Hoang1, Vu Thi Mai Chi1, Nguyen Van Nhon1, Nguyen Minh Thuy2
  • Total Page Count: 11
  • Page Number: 119 to 129

1Industrial University of Ho Chi Minh City, Vietnam

2University of Social Sciences and Humanities, National UniversityHo Chi Minh City, Vietnam

Online published on 16 March, 2019.

Abstract

This study concludes that the factors affecting the attractiveness of Chinese tourists to Vietnamese tourism destinations are the seven following groups of factors: (1) Development policy, (2) Particular Attraction, (3) Service Quality, (4) Tourism Environment, (5) Human Resources, (6) Transportation, and (7) Promotion. The result of this study is the basis for Vietnamese tourism industry to propose competitive strategies enhancing the attractiveness of Chinese tourists to Vietnamese tourism destinations in the future.

Keywords

Decision to choose, tourist destination, Chinese tourists, development strategy and Vietnam tourism