Assistant Professor, The ICFAI University, Jharkhand, Ranchi
Online published on 15 March, 2019.
Women entrepreneurs play a significant role in creating new job opportunities for themselves and for the society as a whole. They also contribute towards increasing the per-capita income of the country and as a result the economy as a whole can enjoy a better standard of living and the future becomes brighter for the next generation. The developing economies agree that entrepreneurship has always being a greater booster for the development. In fact, the women gain a better understanding of managing family and business simultaneously. This paper has made an attempt to explore the role of women in the global struggle for a stable economy. They have the better ability to take risks and business decisions. Women’s strength in emotional intelligence can be a competitive advantage in proper utilization of human potentialities. This paper has highlighted that the governments should implement policies to foster entrepreneurship and reap the benefits of their participation in the economy. A woman to become entrepreneur self-confidence plays a vital role which comes thorough planning and it reduces uncertainty and the level of risk. It also comes from expertise. Self-confidence gives the women the ability to listen. These days with the advancement of the technology any skills can be learned quickly or there is a way out to hire someone who has strengths that the entrepreneur lacks. The paper has concluded that the most important strategy to become a successful entrepreneur is to be aware of strengths and to build on them. This paper has highlighted as how it is in interest of enhancing economic empowerment and efficiency.
Women, entrepreneur, potentialities technology, economic empowerment