A empirical study on Export of Ayurvedic Cosmetic Products from India

The concept of beauty and cosmetics is as ancient as mankind and civilization. Now a days world over people are using dead sea mud even for beautification. Women are obsessed with looking beautiful. So, they use various beauty products that have herbs to look charming and young. Indian herbs and its significance are popular worldwide. Herbal Cosmetics have growing demand in the world market and is an invaluable gift of nature. Herbal formulations always have attracted considerable attention because of their good activity and comparatively lesser or nil side effects with synthetic drugs. Herbs and spices have been used in maintaining and enhancing human beauty since time immemorial. This study is secondary data based, trend analysis has been used for predicting the trend of export of herbal cosmetics from India. This study delves in to predicting potential for export of ayurvedic cosmetics from India and to identify the challenges and prospects of this sector.