International Journal in Management and Social Science
  • Year: 2018
  • Volume: 6
  • Issue: 8

A Study of Consumer perception regarding digital payment system in India

  • Author:
  • Himani1
  • Total Page Count: 11
  • Published Online: Aug 1, 2018
  • Page Number: 13 to 23

1Research Scholar, KCL Institute of Management & Technology, G.T Road, Jalandhar

Abstract

In today word mobile users can nowadays use their smartphones to make money transaction or payment by using applications installed in the phones. The last decade has seen tremendous growth in use of internet and mobile phones in India. Electronic consumer transaction made at point of sale (POS) for services and products through internet banking or mobile banking using smartphones or card payments are called as digital payment. This paper provides us a glimpse of the user's behavior about the use of digital payment, their satisfaction level and impact of age on their use, factors that can affect a consumer's decision to adopt digital payment. The structured questionnaire will used as a research tool for study the consumer perception of digital payment. Primary data will collected from 100 respondents. The respondents will categorized on the basis of demographics such as age, income level, occupation and gender. This research used quantitative method ANOVA in order to get the statistical result from respondents.

Keywords

cashless transaction, digital payment, digital wallet