International Journals of Marketing and Technology
  • Year: 2013
  • Volume: 3
  • Issue: 5

Impact of stress among women executives pertaining to roles – A study in Chennai

  • Author:
  • M. Beulah Viji Christiana, Joseph Sasi Rajan
  • Total Page Count: 12
  • Page Number: 45 to 56

*Associate Professor, MBA Department, Panimalar Engineering College, Poonamallee, Chennai

**Senior Software Designer, Hewlett Packard India Software Operations Pvt Ltd., Bangalore, India

Online published on 8 October, 2013.

Abstract

In an era of high technology speed and global competition stress has been found to be on an increasing trend. Stress at work place is related to the role performed by the employee in the organization and it is considered to be one of the important determinants of successful adjustment and subsequent performance of an employee. In today's highly competitive scenario women are found to be taking up managerial responsibilities which prompts them to balance multiple roles both at work and at home. This automatically gives rise to considerable amount of stress. This paper has a special focus on the different role stressors encountered by women executives and the coping strategies adopted by them, to deal with these stressors. The sample size of this study is determined to be 200 and convenience sampling method is adopted to collect the data. Results showed that women executives exercise more of proactive style of Approach Mode of Coping with Role Stress wherein they deal with Role Stress through own efforts, seeking help from significant others and using organizational resources to reduce role stress.

Keywords

work stress, roles, stressors, women executives, coping strategies