Economic geography of the web hosting providers to the Turkish travel agencies

Outsourced website hosting is an extremely competitive business on a global scale. The aim is to search the economic geography of the web hosting providers to the Turkish travel agencies in the context of the overseas or domestic providers. Almost all of the domestic hosting providers are located in certain provinces. The rate of the Turkish travel agencies preferring the overseas hosting providers is 27%. More than half of the overseas providers (59%) are located in North Cyprus. The cross sectional analysis results (P= 0.01) also prove that Turkish travel agencies located in the provinces getting over whelmingly domestic (Turkish) tourists give preference to domestic hosting providers. Consequently, apart from becoming an empirical study model regarding an outsourced online service in the travel agency industry, from the potential global players, this study findings should be consideredas the facts to be utilized to penetrate into a country market such as Turkey within the context of online services.