*Research scholar, Periyar Maniammai University, Vallam, Thanjavur
Online published on 5 April, 2018.
The paper deals with concepts relates with marketing practice of agricultural farmers. The core concept is problem faced by the farmers in agricultural marketing. To find out these problems promptly, a pilot study was attempted in small village of cauvery delta area. The paper also provides various suggestions that could help the farmers in better and efficient marketing in agriculture.
Marketing practice, problems, empower farmers
