Lecturer, University of Guyana
Online published on 12 January, 2016.
Small businesses play a crucial role in providing needed goods and services for people worldwide. There are many factors that should be considered by an individual who is seeking entry into developing his/her own small business. A potential small business owner needs to think of staff training in business management in order that owner/employees are competent to run the business. Corporate social responsibility is another important component that ought to be considered by a prospective small business owner, especially in relation to environmental sustainability. Additionally, the consideration of the use of ICTS in managing the business will accrue many advantages, such as effective record keeping. Furthermore, the future small business owner should make the public aware of the product or service that the business is offering. Thus, the development of a vibrant marketing strategy is imperative.
Modern workforce practices, small business, prospective small business owner, survival