The purpose of this study was to investigate the influence of financing on the performance of avocado small scale farmers in Kandara Sub County, Murang'a County, Kenya. The study applied a retrospective survey design to examine the avocado small scale farmers and their experience in value chain management. The study used both qualitative and quantitative methods for data collection and analysis. The target population for this study was 100 small-scale farmers. The study used retrospective research design to select the sample size and mixed methods of data collection. It was concluded that, in as much as the small-scale farmers are willing to plant more avocados this is hindered by the fact that they do not have enough land and finances to do so and opt rather to farming other food crops. The study therefore recommended that the government to invest in research in order to seek avocado varieties which take less space in the farm and cohabit with other main food crops. Another way of addressing this problem is for the government to provide the land to those farmers who are motivated and committed for avocado farming
Value chain, management, performance, small scale farming
