1Research Scholar, Department of Business Administration, Assam University, Silchar-788011
2Associate Professor, Department of Business Administration, Assam University, Silchar-788011, Email: abgeet@gmail.co
Online published on 9 December, 2015.
Literatures on gold buying and investment supports in classifying two types of factors, i.e. variates factors, and the other set is covariates those having their inter-connection with resultant effects on Gold Buying. As the inter connection of the factors we can presume, obviously, these interaction among the factors anyhow effects on the decision of gold buying or gold investment by anyone who are consuming or investing in the gold of the world. The main objective of the study is to examine the interactions of fixed set of determinants with the mix of covariates in gold buying and investment decision by the investors in Assam (India). Secondly, aims to observe empirically on the layers of effects of interaction of the factors on decision to buy or to invest in the gold by gold buyers. The study adopted mixed qualitative research design. It is partly exploratory and partly descriptive and empirical in nature. May be a part of exploration will be devoted for causal analysis to establish the factorial relations in the universe of the Marwari Businessmen in Guwahati City with population approximately 17, 000. A sample at 5% level of significance and 5% confidence interval will be taken randomly for the purpose of the study. For the purpose of the study, data is proposed to be collected from primary as well as secondary source both. For collecting primary data the tool of questionnaire will be constructed. Data was analysed by using the various statistical tools and techniques. The statistical software-SPSS and Microsoft Excel will be deployed as the added facilitating tools for data analysis.
Gold, Investment Decision, ETF, Gold Certificate, Buying Decision, Marwari Community, Assam Relational Factors Effecting on Investment in Gold
