1Professor, Dept. of Management Studies, Vignan University, Vadlamudi, Guntur, Andhra Pradesh, India
2Research Scholar, Dept. of Management Studies, Vignan University, Vadlamudi, Guntur, Andhra Pradesh, India
Online published on 25 May, 2016.
The SME sector plays a critical role in the social-economic development of Andhra Pradesh and as such, the government expect it to deliver on its several development strategies in terms of employment creation, poverty eradication and industrialization. This requires that the sector remains competitive to deliver. It is imperative that the various constraints to the sector's competitiveness especially market access are effectively addressed if the sector is to remain relevant to economic development as envisioned.
ICT is taking centre stage in the growth and competitiveness of all sectors globally and there is need to apply ICT to improve SMEs competitiveness. By exploring the opportunities offered by ICT to improve market access in SMEs, this study provides the necessary knowledge required for improving the sector's competitiveness to enable it deliver to the country's expectations. The knowledge is important for policy makers, SMEs as well as researchers/academicians
Information and Communication Technology (ICT), E-Business, Market access
