1Full professor, Business Economic, Department of Industrial and Information Engineering, Second University of Naples
2Indipendent Contractor, Second University of Naples, Department of Industrial and Information Engineering
Online published on 20 April, 2017.
The new Circular Business Model will not only be a tool aimed at a simple waste prevention and waste reduction, but on the contrary should represent a long term strategy to be implemented for the re-designing industrial systems and encourage a regenerative economy. For this purpose the basic criteria of Circular Economy will have to be a necessary driver to inspire a fundamental change of the cultural paradigm of production and consuming, including technological, organisational and social and economic innovation across and within new value production areas, addressed to accelerate the move towards a circular economy world-wide. But what exactly can we expect? The experts who are working on the circular economy support programs derive from the awareness that at present about 90% of the global industry revenue is based on linear models of supply, production, consumption and disposal of the material. The European Commission has expressed its intention to encourage and boost investment of companies adopting the circular economy model, rewarding the most virtuous reality through the framework program Horizon 2020. Also other macro geographical areas, are implementing the principles of the circular economy as underline in the article. We'll see if the measures implemented, will be able to transform the current pilot phase in a mainstream scenario, where the industry reference models will actually be based on the concept of circular economy.
Linear economy, Worldwide, Innovation, Circular Economy, Business Model
