International Journal of Research in Economics and Social Sciences
  • Year: 2016
  • Volume: 6
  • Issue: 9

An empirical study on Market analysis of guar (Cyamopsis tetragonolobus) in Hisar district of Haryana

  • Author:
  • Anees M.P Ajmal1, S. Manikandan2, Gurbir Singh3
  • Total Page Count: 8
  • Page Number: 138 to 145

1Research Scholar, Institute of agribusiness Management, Swami Keshwanand Rajasthan Agricultural University, Bikaner, Rajasthan

2Research Scholar, Institute of agribusiness Management, Swami Keshwanand Rajasthan Agricultural University, Bikaner, Rajasthan

3Research Scholar, Institute of agribusiness Management, Swami Keshwanand Rajasthan Agricultural University, Bikaner, Rajasthan

Online published on 20 April, 2017.

Abstract

Guar plant is a rough to touch, bushy plant that has the ability to dwell even in the drought like conditions. India produces 6 lakh tons of guar annually i.e. the maximum level of production in the world. It contributes to around 80% share in the world's total production. The major producing regions of this crop in India are Rajasthan, Gujarat, Haryana, Punjab, Uttar Pradesh, Madhya Pradesh, Tamil Nadu, Maharashtra, Karnataka and Andhra Pradesh. Rajasthan can be termed as the largest guar producing state in the world as it dominates the Indian production scenario contributing to around 420000 tons of this crop i.e. over 70% of the total production in India. With this background the present study is aimed at achieving the following specific objectives to study the area and production of Guar in Haryana, to identify the various channels involved in the marketing of Guar and to estimate the cost and margin born by various intermediaries in different distribution channels. The list of guar producers was obtained from the AICRP on Arid Legume Centre working under forage section of CCS HAU, Hisar. The study was conducted by selecting 60 respondents regarding cost and margin, distribution channels in which they are disposing the output with the help of questionnaires. The respondents were randomly selected at producer, wholesalers, processors, retailers and consumers level. They major problems can be located in farmers level during production and marketing, industry level during warehousing and transportation and also in authority level regarding poor dissemination of market intelligence to the farmers and lack of effective extension activities to improve seed replacement rates, to inform about certified seeds etc. Poor handling, transportation and lack of cold storage create wastage of the product.

Keywords

Guar, distribution channels and replacement rates, Marketing cost, Marketing Margin